Creation of unique traditional branding and marketing for exclusive Black Eyed Peas concert for Walmart Soundcheck, sponsored by AXE. Shot at The Avalon in Hollywood, CA, the branded elements were used on-stage, in venue lobby, and as give-aways to fans. The online concert series aims to increase album sales on Walmart.com

Top Skills: Creative Strategy, Concept Design, Creative Direction, Visual Design, Print Production, Pre-press