FOX Broadcast, The Orville - S1
Lead Designer
TV Show Launch Digital Media Production
Design direction and execution of assets for launch of FOX TV show The Orville. Full-filled digital production of cross-channel media buys, including page takeovers and banner suites, with prominent placement across multiple highly-trafficked platforms.
Worked with production design team for QA and specs of numerous requests in partnership with vendor media agencies and internal teams. Ensured continuity of design art direction as provided by print collateral key art. Additionally, required to develop a digital production style guide which was provided to vender creative agencies for less prominent media buys.
Top Skills: Project Management, Art Direction, Production Design, Media Buys
Website Takeovers
The larger executions included homepage takeovers on prominent websites.
Take a look at the video screen grab of the above takeover live on IMDb.com:
Twitch.tv Website Takeover
Reddit Homepage Takeover Placement
Connected TV
The media buy included Fire TV and Roku placements.
Social Media Content
Additionally custom content was created for the show's social media channels.
Instagram Stories Character Introduction
Teasers on Twitter
Facebook and Instagram Posts
